Marketing Coordinator, Orientation Services and University College
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- 21004032 Requisition #
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- Nov 29, 2021 Post Date
The UI Orientation Services team is seeking a Marketing Coordinator to carry out various communication and marketing tasks to support the transition of new students and families to the University of Iowa. This is a 100% professional position, and the program is housed under University College. Your success in this role will require excellent writing skills, data-informd decision making, strong time management skills, accuracy and attention to detail, a knowledge of or ability to learn new technologies, and an understanding of our core audience.
WHAT YOU'LL DO: Working with the Director of Orientation Services and other University College staff, you will develop and maintain content on the New Students website; oversee the creative process for print, and other marketing outreach for Orientation Programs, On Iowa! welcome week, Success at Iowa, and the First Gen Hawks programs; assist with email campaigns within our customer relations management (CRM) system; and overseeing purchasing of giveaways and promotional items for all of our programs. You will also build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification. Additionally, you may be involved in managing video projects (including student staff) and working with other departments to provide support for various orientation and transition projects.
As the Marketing Coordinator you play a key role throughout the orientation programs and On Iowa! and are expected to develop knowledge of transition programs while building relationships with incoming students and families and representing the University of Iowa in a positive way. Your work focuses support on Orientation Services and University College units and initiatives as a whole.
*For a full job description, including all duties and competencies assigned, please e-mail the contact listed below or visit our Careers with the Office of the Provost/University College page.
QUALIFICATIONS YOU NEED TO BE SUCCESSFUL
Education, Experience and Competencies Required
- A bachelor’s degree or an equivalent combination of education and experience providing a comparable level of expertise is required.
- Reasonable (typically 6mo – 1 year) related experience.
Demonstrate a Basic proficiency level in:
- Knowledge of marketing options and opportunities; abilities to advertise through various channels.
- Knowledge of major responsibilities, accountabilities, and organization of the marketing function or department; ability to execute effective marketing plans and strategies.
Demonstrate a Working proficiency level in:
- Knowledge of and ability to identify customer needs and arrange goods and services to fulfill those needs.
- Knowledge of and ability to use business models to develop and implement marketing strategies, objectives, and tactics as well as establishing a communications plan.
- Plans, mobilizes and distributes resources to fulfill business objectives and plans.
- Understanding of the issues related to the decision-making process; ability to analyze situations fully and accurately and reach productive decisions.
- Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
Desired Qualifications
Experience working with Drupal, preferably, or other website management tools.
SHARE YOUR INTEREST IN JOINING OUR TEAM:
To be eligible for consideration, applicants must upload both of the following and mark them each as a “Relevant File” to the job submission:
- a resume and a
- cover letter
Job openings are posted for a minimum of 14 calendar days and may be removed from posting and filled any time after the original posting period has ended. Successful candidates will be subject to a criminal background check. Up to five (5) professional references will be requested at a later step in the recruitment process.
ADDITIONAL DETAILS:
NOTE: This position is only able to hire within the advertised salary range (see below). Reach out to the contact person to learn more about benefits, compensation practices, and career development opportunities.
This position is eligible for a combination of on-campus and remote work. Work arrangement options will be discussed during the hiring process.
Click here to learn more about why you should join the University of Iowa!
Equal Opportunity/Affirmative Action employer
The University of Iowa is an equal opportunity/affirmative action employer. All qualified applicants are encouraged to apply and will receive consideration for employment free from discrimination on the basis of race, creed, color, national origin, age, sex, pregnancy, sexual orientation, gender identity, genetic information, religion, associational preference, status as a qualified individual with a disability, or status as a protected veteran. The University also affirms its commitment to providing equal opportunities and equal access to University facilities. Women and Minorities are encouraged to apply for all employment vacancies. For additional information on nondiscrimination policies, contact the Coordinator of Title IX and Section 504, and the ADA in The Office of Equal Opportunity and Diversity, 319/335-0705 (voice) or 319/335-0697 (text), The University of Iowa, 202 Jessup Hall, Iowa City, Iowa, 52242-1316.
Persons with disabilities may contact University Human Resources/Faculty and Staff Disability Services, (319) 335-2660 or fsds@uiowa.edu, to inquire or discuss accommodation needs
